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AIR SERVICE DEVELOPMENT—GIVING YOUR AIR SERVICE PLANS THEIR BEST CHANCE AT BECOMING REALITY

Air service development has become one of the most competitive segments of the aviation industry. Airports and their communities find themselves vying intensely with other coalitions for the airlines’ limited resources. Today, airports of all sizes understand the need to pro-actively communicate with airlines in their efforts to attract new flights and maintain existing service.

Given its depth of airline experience and detailed knowledge of how airlines make route decisions, Seabury APG helps airports create and implement successful air service development strategies. Seabury APG’s airport consulting expertise provides assistance in the following areas of air service development and retention:

  • New Service Prioritization Plans
  • Community Coalition Strategies
  • International Marketsize Creation
  • Aviation/Economic Data Provision
 
  • Domestic and International Route Forecasts
  • Carrier Route Profitability Assessments
  • Fare Benchmarking and Pricing Analyses
  • New Route Economic Impact Analyses
Seabury APG has had substantial success in bringing new air service to the communities with which it works. Its success in air service development is the result of the following characteristics and capabilities that separate Seabury APG from its competition:
  • Significant Airline Planning Experience: Since all Seabury APG staff have analyzed markets and made route decisions for some of the world’s largest carriers, they understand what is required for a carrier to start and retain air service. Because Seabury APG "speaks the language" of airline planners, they have the best ability to create air service development strategies that carriers will find appealing and viable.
     
  • Technologically Advanced Planning Tools: Seabury APG not only uses planning tools similar to those employed by the world’s most sophisticated carriers, it builds those tools for its own use, as well as the use of many of its clients. Some of the tools built and utilized by Seabury APG and its partners include: APGNet, Seabury APG’s proprietary QSI-based traffic and revenue model and APGAlliance, the company’s airline alliance evaluator. Seabury APG also employs what it believes to be the world’s most accurate method for creating domestic and international market sizes from standard industry data.

When all factors are considered, Seabury APG’s airport consulting team has the talent, creativity, tools and expertise to bring new service to its airport partners.



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